𝐓𝐨𝐝𝐚𝐲'𝐬 𝐓𝐨𝐩 𝐓𝐢𝐩: 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐘𝐨𝐮𝐫 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐨𝐫𝐬
Step #1 𝐈𝐃𝐄𝐍𝐓𝐈𝐅𝐘 𝐘𝐎𝐔𝐑 𝐂𝐎𝐌𝐏𝐄𝐓𝐈𝐓𝐈𝐎𝐍:
Best done through a thorough Market Scoping exercise which can start with a simple SEO keyword ranking. The companies that rank for your top search terms are a great first step in identifying your competition.
Step #2 𝐋𝐈𝐊𝐄 & 𝐅𝐎𝐋𝐋𝐎𝐖 𝐎𝐍 𝐒𝐎𝐂𝐈𝐀𝐋 𝐌𝐄𝐃𝐈𝐀
Once your top competitors are identified, follow all of them on Social Media. Take a look at what types of posts are resonating with that company’s followers. Also observe which posts are falling flat.
🔗: https://www.getcustomplans.com
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